Build a Trusted Online Community with ICUC
PHARMA & HEALTHCARE
Show audiences you care with compliant, patient-first social media management today.
Here’s how we support healthcare systems, over-the-counter pharma retailers, and mid-market pharma leaders to safely optimize social media across all platforms.
Never Miss a Beat with ICUC
Social Media Compliance Monitoring
Build Your Trusted Community
Understand Your Patient Journey
Navigate regulatory challenges while building meaningful relationships with your patients, brands, and HCPs—let our human-led, tech-enhanced social media team work for you.
Why Work with Us
ICUC Social Media Management
Mitigate Your Compliance Risks
Safeguard Your Reputation
Elevate Your Online Presence
Define Your Global Identity
By harnessing the power of social listening, we’ll help you deliver data-driven social media campaigns that build trust with your audiences and improve over time.
Social Media
Strategy & Execution
Send personalized messages & comments to promote a safe, supportive platform where patients & caregivers can enjoy authentic interactions with your brand and each other.
Patient & Provider Engagement
Partner with a social media & customer care team ready to track conversations, respond with on-brand messaging, and escalate crises with data-driven recommendations.
Reputation &
Crisis Management
Mitigate risk of noncompliance with ICUC’s global team of 350+ trained moderation experts working 24/7/356—including weekends & holidays—for safety case monitoring.
24/7 Safety & Pharmacovigilance Monitoring
How We Partner for Success
1. Getting to Know
Your Brand
First, you’ll meet with ICUC strategists, community managers, and content creators to align on your ideal audience, brand identity, global identity, and tone of voice.
1. Getting to Know Your Business
First, you’ll meet with ICUC strategists, community managers, and content creators to align on your ideal audience, brand identity, global identity, and tone of voice.
2. Developing Your
Social Media Strategy
Using insights from initial meetings, competitive analysis, and market research, we’ll create your personalized strategy, including compliance best practices, channel-specific recommendations, and safety case monitoring & pharmacovigilance guidelines.
3. Delivering Your
Data-Driven Reports
While ICUC conducts 24/7 monitoring, you’ll receive real-time reports that detail the performance of your social media campaigns, including pharma-specific metrics, social sentiment, page engagements, campaign or event reporting, live social media dashboards, competitive comparisons, and more.
As your social media grows, you’ll have access to ICUC strategists to ask questions, get feedback, and determine next steps. We’re always ready to partner with your brand and execute strategies independently or alongside your in-house teams.
4. Optimizing Your Growth
ICUC offers social media strategies that extend to all platforms, including those without APIs, through custom strategies.
2. Developing Your Compliant Social Media Strategy
Using insights from initial meetings, competitive analysis, and market research, we’ll create your personalized strategy, including compliance best practices, channel-specific recommendations, and safety case monitoring & pharmacovigilance guidelines.
3. Monitoring Your
Social Channels
While ICUC conducts 24/7 monitoring, you’ll receive
real-time reports that detail
the performance of your social media campaigns, including
pharma-specific metrics, social sentiment, page engagements, campaign or event reporting,
live social media dashboards, competitive comparisons,
and more.
4. Optimizing Your Growth
As your social media grows, you’ll have access to ICUC strategists to ask questions, get feedback, and determine next steps. We’re always ready to partner with your brand and execute strategies independently or alongside your in-house teams.
Social Media Strategy Services Across All Channels
Let ICUC provide tailored strategies for each channel, including content best practices, KPI reporting, and optimization strategies for ongoing success.
Real Clients, Real Results
By standardizing the process to monitor drug brand safety cases and adverse events, ICUC helped a European-based Global Pharma Provider avoid fines and product recalls by identifying and reporting incidents across numerous languages, time zones, and markets, all within 24 hours.
90% lines of business contacts
2,000+ AEs reported annually
100% audit scores from brand’s pharmacovigilance team
To better understand the conversation surrounding generics and patient treatment, gain competitive intelligence, and leverage insights to better pharma congress events, a Global Pharmaceutical brand tapped ICUC to conduct social listening, analyze customer insights, and remain compliant throughout the entire process.
4,383 mentions monitored during the first report
100+ engagements reviewed annually
12hour Brand safety
monitoring & reporting
When a Global Vaccine Manufacturer urgently needed to understand the global rollout of its COVID-19 vaccine, they partnered with ICUC to highlight key moments of conversations and trending topics to stay up-to-date with what the world's media, politicians, and general population were saying about the vaccine manufacturer.
70,000 mentions/week monitored
9 markets actively monitored
24/7 Brand safety
monitoring & reporting
Ready to Partner with Trusted Social Media Experts?
Book a free Discovery Call to discuss your biggest audience challenges and your social media goals.
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