Free eBook
In October 2021, Facebook changed the social media landscape by rebranding its parent company to Meta, making the Metaverse go mainstream. So what is the Metaverse and how can marketers take advantage? We've got you covered.
The Metaverse for Marketers eBook goes over:
An explanation on Metaverse and the future Zuckerberg sees for it
How to build strong consumer communities in the metaverse
Applying NFTs, virtual events, and holograms to your marketing mix
Existing opportunities for marketers to use the Metaverse
In the metaverse, people, brands, characters, and even products gain strength through social interactions and community-building.
One of the (if not the) largest corporate stories of the past year was Facebook's rebrand to "Meta," positioning the company in direct comparison to what's been coined as the "Metaverse."
At this point, we've all heard the term "Metaverse" being talked about over Zoom calls and around water coolers as some return back to offices.
With both the term "Metaverse" and the Meta rebrand being part of conversations around the planet, the ICUC team decided to go down the Meta/Metaverse rabbit hole to get some clarity on where this is headed.
So what exactly is the Metaverse, and how can marketers take advantage of this emerging new world? We gathered insights from the top minds in marketing to identify seven key trends.
Download the full eBook to get both a full understanding of the Metaverse and actionable insights for you and your company to put into practice.
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In October 2021, Facebook changed the social media landscape by rebranding its parent company to Meta, making the Metaverse mainstream. So what is the Metaverse and how can marketers take advantage? We've got you covered.
In October 2021, Facebook changed the social media landscape by rebranding it's parent company to Meta and announcing the Metaverse. So what is the Metaverse and how can marketers take advantage? We've got you covered.